Jon Lafayette
Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.
Latest articles by Jon Lafayette
![Tracie Ann Brennan](https://cdn.mos.cms.futurecdn.net/dZDaNQG2gJQPHze87AYC9F-320-80.png)
Tracie Ann Brennan, Exec VP at Al Roker Entertainment, Dies
By Jon Lafayette published
Exec, 64, was battling ALS
![Charter Spectrum service truck](https://cdn.mos.cms.futurecdn.net/Rp5rEoYdJJs3FMBX5Y8Rj-320-80.jpg)
Internet, Video Losses Continue for Charter
By Jon Lafayette published
Net income, revenue gains top Wall Street forecasts
![Dr Pepper Fansville Campaign](https://cdn.mos.cms.futurecdn.net/qZP2uUfJkDH5StD3WsxxxW-320-80.png)
How Cutting Ad Spending Helped Pepsi Lose Fizz in Soft Drink Market
By Jon Lafayette published
Dr Pepper moved up to No. 2 by spending more of its budget on TV, MediaRadar says
![Antony Starr (l.) and Cameron Crovetti in Prime Video's 'The Boys'](https://cdn.mos.cms.futurecdn.net/stHFMqoyKtZHoNC4APH2d7-320-80.jpg)
Amazon Says Global Viewership for Season 4 of ‘The Boys’ Grew 20%
By Jon Lafayette published
Prime Video superhero series was watched by 55 million viewers
![Gracenote logo](https://cdn.mos.cms.futurecdn.net/cDd4VwJX2GeVbTXCqq6QCk-320-80.jpg)
Nielsen’s Gracenote Gets Into Contextual Ad Game
By Jon Lafayette published
Metadata being used by Cineverse, DirecTV Advertising, Philo, Tastemade, Xumo to target audiences
![A stack of money](https://cdn.mos.cms.futurecdn.net/s66RWPDaU6cqE9wgdwkmid-320-80.jpg)
61% of CTV Advertisers Plan To Increase Spending: Survey
By Jon Lafayette published
Study from Premion, Advertiser Perceptions finds average increase of 21%
![Olympic Opening Ceremony Ad Free](https://cdn.mos.cms.futurecdn.net/3HVhrJ7MyBobV3JuQeRo3S-320-80.jpg)
NBCU Plans Commercial-Free Hour During Olympic Opening Ceremonies
By Jon Lafayette published
Coca-Cola, Delta, Eli Lilly, Toyota, Visa, Xfinity get ‘brought to you by’ mentions
![Verizon Sunday Ticket](https://cdn.mos.cms.futurecdn.net/ARvh9g5D5egxZwAkAsnHxS-320-80.png)
Verizon’s Big Play: Offers NFL Sunday Ticket for Free
By Jon Lafayette published
$10 discount for YouTube TV also available
![Paris Summer Olympics 2024](https://cdn.mos.cms.futurecdn.net/5H4wqhDrsjcHTn8WdYZkdX-320-80.jpg)
Comcast Technology Solutions Handling Video Management for NBCU’s Olympic Coverage
By Jon Lafayette published
AI system will provide metadata tags for video on demand assets
![TNA World Champion Nic Nemeth](https://cdn.mos.cms.futurecdn.net/jqUDhpyt9DFcixFZcBC6dm-320-80.jpg)
TNA Wrestling Lands More Programing on Eurosport India
By Jon Lafayette published
Content will also appear in Bangladesh, Bhutan, Maldives, Nepal, Pakistan and Sri Lanka
![Cobra Kai](https://cdn.mos.cms.futurecdn.net/46TDURXedARU7QAj2BD5ji-320-80.jpeg)
New Season of ‘Cobra Kai’ Takes Top Spot in TVision Power Score Rankings
By Jon Lafayette published
Netflix posts seven shows in Top 20
![Caitlin Clark in the WNBA All Star Game](https://cdn.mos.cms.futurecdn.net/VSoHQLmwkx9KNYgSRjPFY3-320-80.jpg)
WNBA All-Star Game on ABC Draws 3.4 Million Viewers, Up 305%
By Jon Lafayette published
League’s ratings continue climbing this season with Caitlin Clark
![Clear The Shelters](https://cdn.mos.cms.futurecdn.net/8KRY4WSMNzG7tb6kNDbCzB-320-80.png)
Hill’s Returns As Sponsor of NBCU Local’s Clear the Shelters
By Jon Lafayette published
Campaign has helped more than 1 million pets find new homes
![Taylor Kauffman](https://cdn.mos.cms.futurecdn.net/NkGTZxYxDmUmU9B94BTgrU-320-80.jpg)
KMBC Kansas City To Launch Local Weekly Sports Show
By Jon Lafayette published
Taylor Kauffman returns to station as reporter/anchor
![NBA basketball](https://cdn.mos.cms.futurecdn.net/g4j6nYYsJkFz3npu3GT6EY-320-80.jpg)
Comcast’s Mike Cavanagh Expects NBA Deal To Score With Advertising, Subscription Revenue
By Jon Lafayette published
Executive sees NBA’s young, diverse audience boosting NBCUniversal entertainment programming
![Future Today Xandr](https://cdn.mos.cms.futurecdn.net/5tEWWCkK53CV9nQJyfY3rW-320-80.jpg)
Future Today Picks iSpot to Measure Streaming Ad Campaigns
By Jon Lafayette published
Early data shows delivery of incremental reach and impressions
![Netflix](https://cdn.mos.cms.futurecdn.net/r8EoyBQBPyANMxb98XjYdX-320-80.jpg)
Netflix Hops Over Paramount and Warner Bros. Discovery in Nielsen’s June Rankings
By Jon Lafayette published
Disney holds onto top spot
![Comcast office space with logo](https://cdn.mos.cms.futurecdn.net/mwKo6SFeNSwwDFiFeZ5fHM-320-80.jpg)
Comcast Earnings Dip Despite Trimming Losses at Peacock
By Jon Lafayette published
Company loses 419,000 video customers, 120,000 broadband subscribers
![TelevisaUnivision branding activation during the company's 2022 Upfront.](https://cdn.mos.cms.futurecdn.net/7TyZLiN4VLj43qhUtMQCDb-320-80.jpg)
TelevisaUnivision Turns a $14 Million Profit in Q2
By Jon Lafayette published
U.S. advertising revenue up 2%
![An NBA on TNT camerman at Game 4 of the Western Conference Second Round Playoffs in Minneapolis.](https://cdn.mos.cms.futurecdn.net/zagBbLDrnRCSuYPQ5rooKK-320-80.jpg)
Warner Bros. Discovery Says It Matched NBA Rights Offer
By Jon Lafayette published
‘We look forward to the NBA executing our new contract,’ company says
![Britt Milstead Olivia Pennington](https://cdn.mos.cms.futurecdn.net/5G36bP8YF9xRYNHxewMVjQ-320-80.png)
Nexstar Names New GMs in Huntsville, Lubbock
By Jon Lafayette published
Oliva Pennington, Britt Milstead promoted
![Paris Opening Ceremonies](https://cdn.mos.cms.futurecdn.net/GKR9PSBiyn8pCcPLJaJXGd-320-80.png)
NBCUniversal Looks To Ride Olympic Wave to Gold
By Jon Lafayette published
Final promotional push for Paris Summer Games starts this week on ‘Today,’ ‘Tonight Show’
![Joe Biden](https://cdn.mos.cms.futurecdn.net/giDQXGuakhS2ZmFKKXvUTN-320-80.jpg)
Networks Break in To Report President Biden’s Decision To Drop Out of Race
By Jon Lafayette published
Cable news plans continuing coverage