Jon Lafayette
Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.
Latest articles by Jon Lafayette
VideoAmp Will Let Clients Tell How It Measures Up
By Jon Lafayette published
At VAmpFront, data will show adoption of alternative currencies
Super Bowl Sunday Called Most-Viewed Day Since 2021
By Jon Lafayette published
Streaming share hits six-month high, while overall viewing drops 6.4% in February, according to Nielsen
Analyst Calls 2024 The Year Linear TV Advertising Official Broke
By Jon Lafayette published
Michael Nathanson slashes forecasts, sees national ad revenue down 2.6% in 2024 and plummeting 12.3%in 2025
Nielsen Names Anil Goel Chief Engineering Officer
By Jon Lafayette published
Executive is replacing Srini Varadarajan
Free TV Networks Adds Distribution on Tegna, Sunbeam, H2C Stations
By Jon Lafayette published
Elverage Allen’s Step By Step Communications to handle sponsorship and general market advertising for The365
‘Jeopardy!’ To Mark 60th Anniversary With Special Events
By Jon Lafayette published
Contestant recruitment initiative to begin on ‘JeoparDay!,’ March 30
Robert Schildhouse Named President, BritBox North America
By Jon Lafayette published
Exec also takes post as GM of BritBox International
DirecTV to Let Satellite Customers Drop Local Stations From Bundle to Cut Bill
By Jon Lafayette published
Subscribers would get $12 discount if they opt out
NBCUniversal Working With Google, LiveRamp To Use First Party-Data for Personalized CTV Ads
By Jon Lafayette published
Arrangement combines privacy with performance, companies say
Allen Media Group Renews Carriage Deal With Charter
By Jon Lafayette published
Agreement covers TV stations, The Weather Channel and other cable networks
TCM Marks Its 30th Anniversary With Salute to Original Staffers
By Jon Lafayette published
24-hour marathon of films introduced by Robert Osbourne
Bumble Engages Peacock’s ‘The Traitors’ To Promote Dating ‘Deception Detector’
By Jon Lafayette published
Phaedra Parks, Parvati Shallow, Peter Weber from Season 2 appear in campaign
Bitmovin, Yospace Combine To Insert Ads Into Live Streams
By Jon Lafayette published
Viewing of live-streamed programming on the rise
Magnite, Mediaocean Join To Make Buying CTV Campaigns Easier
By Jon Lafayette published
Buyers can access inventory directly from sellers including A+E Networks, AMC Networks, DirecTV Advertising, Dish Media, Disney Advertising, Fix Digital, LG Ad Solutions, Vizio and Warner Bros. Discovery
Fired? Resigned? Media Matchmaker Michael Kassan Out At UTA’s MediaLink
By Jon Lafayette published
Dispute arose over Kassan’s role at UTA and $950,000 in ‘special expenses’
Adsmovil Inks Deal To Sell Content for Nuestra Vision
By Jon Lafayette published
Library includes family-friendly programming, Mexican movies
BBC News FAST Channel Launched By AMC Networks, BBC Studios
By Jon Lafayette published
Initial distributors are Pluto TV, Samsung TV Plus, Xumo Play, Vizio WatchFree Plus, Sling Freestream, Plex.
Gracenote Offers Availability Data To Help Find Streaming Content
By Jon Lafayette published
Catalog includes sports and FAST channels
Clinch Rolling Out Creative Attribution Reporting for CTV Ads
By Jon Lafayette published
Canvas automobile client is piloting new capability
Two Netflix Shows Open Atop TVision Power Score Rankings
By Jon Lafayette published
‘The Program,’ ‘The Gentlemen’ have strong openings
BIA Lowers Forecast for 2024 Local Ad Revenue To $172 Billion
By Jon Lafayette published
Political spending expected to hit $11.1 billion, up 15.5% from 2020
NBC Chicago Stations Plan Primary Election Coverage on FAST Channel
By Jon Lafayette published
Expanded results coverage on WMAQ, WSNS
WXIX Replaces WKRC as Home for Cincinnati Bengals
By Jon Lafayette published
Station will air preseason games and other team programming