Jon Lafayette
Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.
Latest articles by Jon Lafayette
Non-Sports Content Spending Falls From 2022 Peak, Analyst Says
By Jon Lafayette published
Growth coming from sports, streamers, MoffettNathanson’s Robert Fishman finds
Congressional Candidates Are Big Buyers of Connected TV Ads
By Jon Lafayette published
Streamers go local to garner political ad dollars
Charter Rolls Out Disney’s ESPN Plus to Spectrum TV Select Plus Customers
By Jon Lafayette published
Spectrum TV subscribers got Disney Plus earlier this year under new carriage contract
Linear TV Ad Spending Fell 7% in Q4, Guideline Says
By Jon Lafayette published
Primetime premieres down 27%; NFL programming up 22%
Disney Sells Out Commercial Inventory During Oscars Broadcast
By Jon Lafayette published
Don Julio, Rolex, Bank of America integrated into awards show
Commercials During Women’s Sports Show Gains in Effectiveness: EDO
By Jon Lafayette published
Caitlin Clark scores for State Farm
Viewers Say They Can Be Swayed by Political Ads
By Jon Lafayette published
LoopMe survey warns repetitive ads can create negative sentiment
KXTV Sacramento Launches Locally Produced Entertainment Show ‘Take a Look’
By Jon Lafayette published
Mark S. Allen hosts
Comscore Loss Widens in Q4 on Impairment Charge
By Jon Lafayette published
Revenue down 3.2%
CBS Venture With NAACP Developing Daytime Drama About Black Family
By Jon Lafayette published
‘The Gates’ to be produced in partnership with Procter & Gamble
Ion To Kick Off Studio Shows for Saturday NWSL Doubleheaders
By Jon Lafayette published
Schedule starts March 16
Tom Hanks Headlines Content at A+E Networks Video Upfront
By Jon Lafayette published
New ‘InterAction’ metric launched to assure advertisers their multiplatform campaigns will perform
Philo Makes Its Addressable-Ad Supply Available Exclusively Through Dish Media
By Jon Lafayette published
Deal adds 1 million households to Dish’s addressable footprint
Vevo Hires Matt Burgess To Boost Programmatic Sales
By Jon Lafayette published
Former Freestar executive named VP, AdTech
Hulu’s ‘Shōgun’ Tops TVision’s Weekly Power Score Rankings
By Jon Lafayette published
‘Players’ on Netflix is top CTV movie for February
Charter Names Wally Bakare, Chris Fulton Regional VPs
By Jon Lafayette published
Bakare will manage Spectrum’s West region; Fulton oversees Northwest region
Disney’s Bob Iger Calls Proxy Battles a ‘Distraction’ From Focus on Building Profitability
By Jon Lafayette published
CEO says company’s streaming tech needs to catch up with Netflix’s ‘gold standard’
Infillion Makes Upfront Interactive Ad Buy With Crackle Connex
By Jon Lafayette published
Commercials will stream on Redbox, Crackle, Chicken Soup networks
AdImpact Names Laia Pescetto VP of Marketing
By Jon Lafayette published
Client base grew 400% in 2023
FETV Adds ‘Highway Patrol’ To Classic Morning Lineup
By Jon Lafayette published
Network will launch Watch and Win Trivia Contest
Jeffrey Wright To Be First Guest For Season 4 of theGrio’s ‘Masters of the Game’
By Jon Lafayette published
Season premieres March 29; future guests include Lenny Kravitz, Erica Campbell
Jeff Lucas Joins Tubi as Chief Revenue Officer
By Jon Lafayette published
Mark Rotblat to focus on Fox’s AdRise unit
Telemundo Launches Election Year Initiative ‘Decisión 2024’
By Jon Lafayette published
FAST channel launches in May