Latest CTV Advertising
Media Agency Havas Picks FreeWheel To Scale Programmatic Campaigns
By Jon Lafayette published
Supply-side platform provides access to premium CTV inventory
PadSquad Working With Innovid on Interactive CTV Advertising
By Jon Lafayette published
New formats incorporate QR codes
Criteo Working with Magnite To Bring Retail Audiences to CTV
By Jon Lafayette published
Collaboration will enhance Criteo’s Commerce Max demand-side platform
Estrella Media Taps FreeWheel To Expand CTV Ad Business
By Jon Lafayette published
Estrella streaming channels generated 1.33 billion minutes viewed in October
Ad Agencies Expect To Spend More on CTV: Pixability Survey
By Jon Lafayette last updated
YouTube highest on list for additional CTV investment
Innovid Adds Linear Ad Occurrence Data From Kinetiq to Innovid XP Platform
By Jon Lafayette published
Combination creates scalable measurement of real time converged TV airings
3Q Connected TV Ad Spending Jumps 39% To $926 Million: SMI
By Jon Lafayette published
Travel, auto, restaurant categories show biggest increases
TVision Introduces Campaign Measurement Tool For CTV
By Jon Lafayette published
Advertisers can compare performance across apps
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