Tubi Buzzes Netflix HQ With 'Free Love' Banner

By Jon Lafayette
( Broadcasting & Cable )
published

Ad-supported Tubi buzzed Netflix’s Hollywood offices Monday with a small plane towing a message about how streamers may be straying from the most popular subscription services.

Related: Tubi Ads Offer Streamers Video Love Affair for Free

The banner said “Dear Netflix, I was with Tubi last night, but I only watched.” The tagline has the Tubi logo and the words “Free Movies & TV.”

The flyover was part of a new campaign for Tubi that takes on Netflix and Hulu with vaguely suggestive outdoor ads.

The other ads are running in big cities including New York, Los Angeles and Chicago

Jon Lafayette
Jon Lafayette

Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.