NewsNation Aims Billboard at CNN Staffers Facing Layoffs

(Image credit: NewsNation)

With CNN getting ready for more layoffs, NewsNation, Nexstar Media Group’s cable news network, has mounted a billboard near CNN’s Atlanta facility that announces “we’re hiring.”

The 15 foot by 70 foot billboard features pictures of NewsNation primetime host Chris Cuomo (who left CNN under messy circumstances), Ashleigh Banfield (who anchored for CNN and HLN) and Dan Abrams. 

Based in Chicago, NewsNation is currently building studios in New York and Washington, D.C. It plans to hire at least 100 additional staff member in the coming year and air news programming 24 hours a day by 2024.

Also Read: NewsNation To Expand Live Programming With 10 A.M. Show Anchored by Marni Hughes

CNN most recently finished behind Fox News and MSNBC in the ratings on Election Night.

CNN was acquired when Discovery bought WarnerMedia, becoming part of Warner Bros. Discovery, which is struggling with a large debt load and looking to make cost cuts as the advertising market turns south. ■

Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.