NBCUniversal Owned Television Stations has rebranded, now going as NBCUniversal Local. The division holds 42 NBC and Telemundo owned stations, seven regional sports networks, multicast networks NBCLX, Cozi TV and TeleXitos, regional cable news network NECN, production company LXTV, marketing and promotions company Skycastle, out-of-home business NBC Everywhere, and graphics design outfit Arthouse.
Within NBCUniversal Local, NBC Owned Television Stations, NBC Sports Regional Networks and Telemundo Station Group will not see changes to their individual branding. “They will continue to be distinguished by their great stations and local sports networks, each serving diverse audiences and communities,” said Valari Staab, group president, in a memo.
“As the only network-owned local media division that can deliver our English and Spanish-speaking audiences the very best in local sports, news and weather information across any screen and multiple platforms, we are positioned for sustained success. I’m beyond excited to embrace this unique and powerful opportunity with you,” Staab added.
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Michael Malone, senior content producer at B+C/Multichannel News, covers network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television. He hosts the podcasts Busted Pilot, about what’s new in television, and Series Business, a chat with the creator of a new program, and writes the column “The Watchman.” He joined B+C in 2005. His journalism has also appeared in The New York Times, The Philadelphia Inquirer, Playboy and New York magazine.