Local Now Launches on Comcast’s Xfinity X1, Flex
Cable subscribers get access to free streaming service
Local Now, the free streaming service from Byron Allen’s Allen Media Group, said has made a deal with Comcast to make Local Now available to customers on Comcast’s Xfinity X1 and Flex platforms.
Also Read: Byron Allen is Not Kidding Around
Comcast has been rapidly adding streaming services to X1. Last week it announced it would be adding Disney Plus and ESPN Plus from The Walt Disney Co.
"I am happy to announce we’re expanding our long-term partnership with Comcast through the launch of our free streaming app Local Now on Xfinity X1 and Flex,” said Allen, founder/chairman/CEO of Allen Media Group. “Local Now, Xfinity X1 and Flex are the result of the pioneering technologies developed by our respective companies that focus on delivering quality content and essential news and information to our customers.”
Also Read: Local Now Adds OTT Channels from Cinedigm
Xfinity subscribers can access the streaming service by saying “Local Now” into their voice remote control.
“As we continue to evolve our partnership with Allen Media Group and to expand the choices available to our Xfinity customers, we’re pleased to now offer even more local news, entertainment content, and lifestyle programming through the addition of Local Now on X1 and Flex,” said Rebecca Heap, senior VP, Video and Entertainment, Comcast Cable.
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Local Now provides local news, weather sports and traffic, plus television show, movies, documentaries, lifestyle content and channels.
Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.