Latest about Advertising
5 Questions With: Rob Christensen of Vevo
Sales and distribution SVP weighs in on addressable technology's impact ahead of Advanced Advertising event
Campaign for Consumer Cellular Submitted by iSpot Wins Advanced Advertising Award for Best Use of Multiple Platforms
Impressions increased 21%, cost per acquisition dropped 16%
Mediaocean Will Make Magnite CTV Inventory Available to Local Buyers
Buyers can allocate local ad dollars using existing planning tools
Interim No More: NBCU Names Mark Marshall Chairman, Global Advertising & Partnerships
Executive has filled post since Linda Yaccarino left for Twitter
Premion Campaign For Florida Auto Dealer Wins Advanced Advertising Innovation Award for Best Use of Data
Sales rose 112% in one month
Prudential Signs Multi-Year Deal With Disney To Be Presenting Sponsor of Rose Bowl
New agreement runs through 2026
A+E Networks Signs With TVision for Linear, CTV Measurement
Programmer gets attention metrics and program-level competitive intelligence
More Advertisers Getting a Kick From Women's World Cup Soccer
Ads featuring players score in likability and attention, per iSpot
