Fox Claims 3.4M Streaming Audience for Super Bowl LIV

By Daniel Frankel
( Broadcasting & Cable )
published

Fox Sports said its presentation of Super Bowl LIV yielded an “average-minute” audience of 3.4 million viewers.

The figures, based on data provided by Adobe Analytics and other sources, soundly beat CBS’s 2.6 million figure from last year, by 31%. A Fox Sports spokesperson said the measurement methodologies were dictated by the NFL and are exactly the same.

The SB LIV figure also represents a significant gain over the 1.7 million average minute audience for Fox’s 2017 Super Bowl broadcast. 

Visit Next TV to read all about Fox's Super Bowl streaming performance. 

Daniel Frankel
Daniel Frankel

Daniel Frankel is the managing editor of Next TV, an internet publishing vertical focused on the business of video streaming. A Los Angeles-based writer and editor who has covered the media and technology industries for more than two decades, Daniel has worked on staff for publications including E! Online, Electronic Media, Mediaweek, Variety, paidContent and GigaOm. You can start living a healthier life with greater wealth and prosperity by following Daniel on Twitter today!