Klarn DePalma Named Nexstar Group Sales Senior VP

Klarn DePalma, senior VP of sales at Nexstar

Klarn DePalma (Image credit: Nexstar)

Klarn DePalma has been named senior VP of group sales and sponsorship at Nexstar Media Inc., responsible for the strategy, development and execution of sales and sponsorship across the Nexstar portfolio. DePalma starts April 1 and reports to Andrew Alford, president of the broadcasting division of Nexstar Media Inc.

DePalma has been Meredith’s executive VP for targeted media since 2018. Before that, he was VP/general manager at Meredith stations including WFSB Hartford and WGGB-WSHM-EGGB Springfield (MA). 

“Klarn is the ideal choice to lead Nexstar’s group sales and sponsorships efforts,” said Alford. “He is smart, strategic, innovative and aggressive, and is familiar with all the operational aspects of the broadcasting business. His ability to develop unique strategies for clients has resulted in consistent revenue growth. I am looking forward to working with him and I know that he will be successful in taking on these new duties.” 

DePalma was on the TVB board of governors and was chairman of the Connecticut Broadcasters Association. He was named general manager of the year for markets 26-50 by B+C in 2010.

“I’m extremely grateful to Andy and Nexstar for offering me the opportunity to join the nation’s largest local broadcasting group,” he said. “Nexstar has a legacy of  providing outstanding service to the communities in which it does business and providing a variety of  unique cross-platform solutions to its advertising and marketing clients. I am looking forward to working  with the company’s talented and experienced sales teams and I am confident that we will be successful  in the weeks and months ahead.” ■

Michael Malone

Michael Malone, senior content producer at B+C/Multichannel News, covers network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television. He hosts the podcasts Busted Pilot, about what’s new in television, and Series Business, a chat with the creator of a new program, and writes the column “The Watchman.” He joined B+C in 2005. His journalism has also appeared in The New York Times, The Philadelphia Inquirer, the L.A. Times and New York magazine.