With streaming video services paying a lot for sports programming, Nielsen’s Gracenote unit has created Streaming Sports Catalogs to help subscribers find live games to watch.
Nielsen has hooked up with Steve Stoute’s Translation Enterprises to offer clients insights on how their products and messages resonate in popular culture.
‘The Umbrella Academy’ leads first-of-its-kind ranker, which is weighted to the service that has nearly twice as many U.S. users than the other subscription streaming platforms
Nielsen said it has expanded its Fan Insights platform into 26 new countries, including several large Asian markets.
Comscore said it reached an agreement to provide digital audience measurement to the World Surf League.
Nielsen has set its national television household universe estimate for the 2020-21 TV season at 121 million homes, up from 120.6.
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