Latest Nielsen

Akhil Parekh Nielsen

Nielsen Names Akhil Parekh Chief Solution Officer of Digital Product

By Jon Lafayette published

Executive comes from Publics, Mediaocean

Broadcasting & Cable
Tubi

Gains at Tubi Help Raise Fox’s Share of TV Viewing Among Media Companies

By Jon Lafayette published

Nielsen’s new report shows Roku Channel jumping into 10th place

Broadcasting & Cable
'Young Sheldon' stars Iain Armitage.

Streaming Climbs to Record Share As Total TV Usage Dips in May

By Jon Lafayette published

‘Young Sheldon’ racks up 6 billion viewing hours — half on linear TV, half on streaming

Broadcasting & Cable
Nielsen logo on a phone

Nielsen Says It Is Interoperable With LiveRamp for Data-Driven Ads

By Jon Lafayette published

Campaign planners can connect first- and third-party data

Broadcasting & Cable
MovieSphere Nielsen

Lionsgate’s MovieSphere Becomes First Nielsen-Rated FAST Channel

By Jon Lafayette published

Viewership up 87% in Q1

Broadcasting & Cable
Karl-Anthony Towns #32 of the Minnesota Timberwolves goes to the basket during the game against Nikola Jokic #15 of the Denver Nuggets during Round 2 Game 7 of the 2024 NBA Playoffs on May 19, 2024

Weekly Cable Ratings: TNT Secures Fourth Straight Primetime Win

By R. Thomas Umstead published

ESPN finishes second in primetime on strength of NBA, NHL playoffs coverage

Multichannel News
Disney

Nielsen Expands Its 'Gauge' to Focus on Cross-Platform Reach By Distributor, and Disney Quite Likes the Tweak (Chart of the Day)

By Daniel Frankel published

According to Nielsen's new monthly 'Media Distributor Gauge,' Disney controlled an industry-leading 11.5% of U.S. TV viewing in April

NextTV
Disney Plus key art

Nielsen Crowns Disney in New Ranking of Media Distributors

By Jon Lafayette published

YouTube takes the No. 2 slot

Broadcasting & Cable
Nielsen logo on a website

Publicis Won’t Use Nielsen’s Big Data as Currency in This Upfront

By Jon Lafayette published

Giant media buyer believes numbers haven’t been stable and there isn’t enough historical data to make projections

Broadcasting & Cable
SAG-AFTRA national executive director Duncan Crabtree-Ireland pickets during 2023 actors strike

SAG-AFTRA Will Use Nielsen Streaming Data To Enforce New Contract Terms

By Jon Lafayette published

Union members get bonuses if streaming shows beat benchmarks

Broadcasting & Cable
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