In time for the holidays Vizio has launched a Winter Watchland on its WatchFree Plus streaming service.
The flurry of seasonal movies and TV shows is sponsored by Microsoft. Users will also find discount offers on TVs and sound bars bought as gifts or to upgrade the home viewing experience.
Vizio joins the streaming platforms with free, ad supported programming getting in on the seasonal spirit.
“This holiday season, we are pleased to offer our Vizio SmartCast audiences the ultimate holiday destination with hundreds of hours of free holiday movies, TV shows, music, and Vizio exclusives,” said Steve DeMain, VP of Engagement for Vizio.
Special channels available as part of the Winter Watchland include a Vizio Holiday Movie Collection on channel 200, Fork & Flight Holiday cooking shows on channel 400 and the Vizio Fireplace--the company’s version of the Yule log--on channel 502.
The holiday movies include exclusives Christmas on 5th Avenue from BrainPower Studio and Four Cousins and a Christmas from MarVista Entertainment. ■
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Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.