Sinclair Broadcast Group named Todd Bernstein VP and general manager of WJLA-TV and WLA-24/7 in Washington, D.C.
Bernstein, who joined the station in 2005 as a sales manager, was named station manager in 2022.
As GM, he succeeds William Fanshawe, who remains group manager at Sinclair.
“Todd has nearly 20 years of broadcast and sales management experience at WJLA, with deep roots in the Washington DC community. We are thrilled he is stepping into the GM role to lead the team, and we’re confident he will continue to successfully grow the station and revenue,” said Rob Weisbord, Sinclair’s COO and president of broadcast.
Bernstein began his media career as an account executive at rep firm Harrington, Righter & Parsons, where he was responsible for the oversight of the advertising for Sinclair-owned stations. ■
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Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.