Amazon Prime Video To Stream NFL Game on Black Friday for Free

Thursday Night Football Amazon Prime Video
(Image credit: Prime Video)

Amazon announced that during Thanksgiving Day weekend it will stream the National Football League game on Black Friday for free, without requiring viewers to sign up for Amazon Prime Video

The game — on one of the year’s busiest shopping days — is expected to kick off at 3 p.m. ET on November 24.

“We’re excited to expand our relationship with the NFL and build a new holiday tradition for our customers with the first Black Friday NFL game,” Jay Marine, VP of Prime Video and global head of sports, said. “We’re so very proud of our Thursday Night Football production and all the teams in front of and behind the camera. As families look to spend time together over the holiday weekend, we are excited to provide an opportunity for everyone to enjoy this new day of NFL action.”

Last season was the first with the national Thursday Night Football package streaming exclusively on Amazon Prime. (Games continue to be broadcast in the competing teams’ home markets.)

Also Read: Streaming Off a Cliff: ‘Thursday Night Football’ Audience Dropped a Whopping 41% For the Season on Amazon

Amazon’s TNF announcing team of Al Michaels, Kirk Herbstreit, and Kaylee Hartung will cover the on-field action.

There will also be a pregame show hosted by Charissa Thompson with Tony Gonzalez, Ryan Fitzpatrick, Richard Sherman, Andrew Whitworth, Taylor Rooks and Michael Smith.  ■

Jon Lafayette

Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.