Standard Media Index
Latest about Standard Media Index

By Jon Lafayette Last updated
Spots sold for $866,200 in 2021 show, Standard Media Index said

By Jon Lafayette Last updated
Big increase local cable ad sales nearly offsets declines at national networks, TV stations

By Jon Lafayette Published
Standard Media Index said it hired Rick Bruner as head of its insights and analytics division.

By Jon Lafayette Last updated
eCPM measure real cost of reaching viewers

By Jon Lafayette Published
Exec will build intelligence company’s sales team

By Jon Lafayette Published
First increase since August

By Jon Lafayette Published
TV ad spending in the U.S. fell 5% during the fourth quarter, according to new data from Standard Media Index.

By Jon Lafayette Last updated
The pandemic has hurt national TV advertising this year, particularly sports with games canceled and fans watching news, according to Standard Media Index.
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