Latest about Standard Media Index
Standard Media Index said it appointed Darrick Li as VP, sales and client services in Canada, where the ad spending intelligence service recently started doing business in April.
The global COVID-19 pandemic reduced advertising revenue by 37.1% in the largely English-speaking markets where Standard Media Index operates, the company said in a new report.
Ad intelligence company Standard Media Index said it named Jason Keown as VP, marketing, a new position.
The drop in national TV ad revenue continues to slow, with June figures showing an 9% decline, leaving the second-quarter down 19%.
Ben Tatta, a veteran TV data executive, has joined ad intelligence company Standard Media Index as president.
Television advertising revenues posted a smaller drop in May than in April as the COVID-19 pandemic continued to disrupt business, according to new figures from Standard Media Index.
