Standard Media Index Linear TV Ad Spending Fell 7% in Q4, Guideline Says Primetime premieres down 27%; NFL programming up 22% National Linear TV Advertising Spending Down 2.3% in December For all of 2022, spending dropped 5% $500 Million in Ad Dollars Vanish From National Linear TV in Q4: SMI Spending down 2% in September as 'Thursday Night Football' moves to Amazon Prime Video Latest Standard Media Index Advertisers Cancel 15%-25% Of 3Q Upfront Ad Buys By Jon Lafayette published 26 May 20 Multichannel News Sports Gave TV Advertising a Boost in July: SMI By Jon Lafayette published 23 August 17 Multichannel News Upfront 2017-18: Cable Rose by 1%; Broadcast Up 2% By Jon Lafayette published 30 October 18 Multichannel News 1 2 3 4 5 Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1B+C Hall of Fame Announces Its Class of 2025 2DirecTV Acquires Dish, Unifying Struggling Satellite Business 3Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?4Freeze Frame: B+C Hall of Fame 20245E.W. Scripps Folding Scripps News, Eliminating 200 Jobs; Stock Jumps 15%
