Standard Media Index Linear TV Ad Spending Fell 7% in Q4, Guideline Says Primetime premieres down 27%; NFL programming up 22% National Linear TV Advertising Spending Down 2.3% in December For all of 2022, spending dropped 5% $500 Million in Ad Dollars Vanish From National Linear TV in Q4: SMI Spending down 2% in September as 'Thursday Night Football' moves to Amazon Prime Video Latest Standard Media Index Advertisers Cancel 15%-25% Of 3Q Upfront Ad Buys By Jon Lafayette published 26 May 20 Multichannel News Sports Gave TV Advertising a Boost in July: SMI By Jon Lafayette published 23 August 17 Multichannel News Upfront 2017-18: Cable Rose by 1%; Broadcast Up 2% By Jon Lafayette published 30 October 18 Multichannel News 12345Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. MOST READ1Peacock Hikes Price $2 Ahead of Paris Summer Olympics2Paramount DTC Revenue Spikes 24% in Q1 While Losses Are Nearly Cut in Half3Three's Company: Paramount Names George Cheeks, Chris McCarthy and Brian Robbins as 'Office of the CEO' Trio Who Will Replace Bob Bakish4Video Ads Come to Roku City5‘Star Wars’ and ‘Survivor’ Get Close-Up on MeTV’s ‘Collector’s Call’