Latest Samba TV
HBO Max’s ‘Matrix Resurrections’ Watched in 2.8 Homes: Samba TV
By Jon Lafayette last updated
‘Being the Ricardos’ drew 1.1 million households on Amazon Prime Video
Samba TV Files With SEC For Initial Public Offering
By Jon Lafayette published
Analytics company looks for NYSE listing
HBO Max’s ‘The Many Saints of Newark’ Was Watched By 1 Million Households … Which Is 18% of What ‘The Sopranos’ Averaged 20 Years Ago
By Daniel Frankel last updated
With David Chase‘s prequel film opening to just over $4.5 million domestically, it wasn't like the audience chose to see the movie in theaters
Samba TV, Lucid Team Up on Linear TV Measurement for Brands
By Jon Lafayette published
Companies use SambaID to assess brand lift
Samba TV Launches Identity System To Measure Cross-Channel Ad Impact
By Jon Lafayette last updated
SambaID designed for post-cookie future
Samba TV Hires Former Media Agency Exec Kris Magel
By Jon Lafayette published
Samba TV said it hired former senior media agency executive Kris Magel as VP and head of agency development.
Samba TV Launches Real-Time Viewership Dashboard
By Jon Lafayette published
Data based on ACR technology
Disney Plus' $60 Million 'Black Widow' Haul Evenly Split Between Domestic and Int'l Audiences
By Daniel Frankel published
Samba TV data says 1.1 million U.S. Disney Plus households paid the $30 ticket to watch the Marvel film
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