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By Jon Lafayette Published
Advertisers receive more accurate measurement, better identity resolution

By Jon Lafayette Published
Capability launched in U.S., with more countries to be added in 2025

By Jon Lafayette Published
Share class was issued when measurement company refinanced debt

By Jon Lafayette Published
App installs, registration and purchase linked to ads for quick-serve restaurant chain

By Jon Lafayette Published
Revenue fell 5%

By Jon Lafayette Published
Nielsen, Comscore explore ways to use data from NextGen sets

By Jon Lafayette Published
iSpot maintains conditional certification

By Jon Lafayette Published
First big-data measurement system to get seal of approval
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