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B&C BEYOND: June 26, 2017

Lead-In:

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Schmooze

View photos from events like ‘Orange Is the New Black’s season-five premiere party in New York.

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Nielsen Launches Measurement for Mobile Ads on YouTube App

CBS Finishes Upfront Sales With Higher Volume

comScore: OTT Skinny Bundles in 3.1M Homes

Segmenting SVOD

Adobe Creates Advertising Cloud for Programmatic TV Buying

Samba TV Raises $30M for Smart TV Measurement

Comcast Launches Advanced Advertising Group

Where to Be, What to Watch