WKTC Columbia (S.C.) Picks Up CW Affiliation

WKTC Columbia (S.C.) debuted CW programming March 17. The station, rebranding itself Columbia CW 63, airs The CW’s primetime 8-10 p.m., followed by MyNetworkTV programming from 10 to midnight.

The CW affiliation was freed up when Roberts Broadcasting sold WZRB, a former UPN station, to Ion Media Networks. CW programs include America's Next Top Model, Arrow and The Vampire Diaries.

WBHQ Columbia is the station’s owner. Columbia is DMA No. 77.

Michael Malone

Michael Malone, senior content producer at B+C/Multichannel News, covers network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television. He hosts the podcasts Busted Pilot, about what’s new in television, and Series Business, a chat with the creator of a new program, and writes the column “The Watchman.” He joined B+C in 2005. His journalism has also appeared in The New York Times, The Philadelphia Inquirer, Playboy and New York magazine.