Turner is handing over national ad sales for its WPCH-TV Atlanta to Katz's Millennium Sales & Marketing, according to the rep firm.
WPCH is the former WTBS, Turner's flagship TV station that morphed into Superstation WTBS before returning to its local-station roots when the cable channel was spun off into a separate entity. At the same time, WTBS the TV station was rechristened WPCH after Atlanta's famous Peachtree Street.
The station had been repped in-house, according to a Millennium spokesperson.
The station is adding off-NBC My Name Is Earl and The Office next year and already has Seinfeld and King of Queens for Millennium to sell national ad time in.
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