Sinclair Broadcast Group has come to terms with ABC for
renewal agreements for Sinclair's nine ABC affiliates. The agreements are good
through August 2015 and involve Sinclair paying a license fee to the network to
help cover the cost of programming.
Sinclair and ABC had pushedback agreement deadlines several times as the two parties negotiated a new
deal; the initial deadline was the end of 2009.
"We believe the length of this new term continues to
demonstrate the robust viability of the network/affiliate model," said Sinclair
President/CEO David Smith. "The agreement will benefit our local market viewers
by continuing to provide popular programming and will help us to more quickly
realize the value our programming, including ABC programming, brings to
multi-channel video program distributors."
Sinclair Executive VP/General Counsel Barry Faber said the
broadcaster realizes it has to share programming costs with the network.
"Although the agreement includes a license fee, based in part on retransmission
consent revenue, we believe that the pass through to the networks of a
reasonable portion of the fees that broadcasters receive is a necessary and
appropriate way to make sure that the networks continue to be able to provide
the most popular programming on television," he said. "Over time, we expect
that the fees paid by multi-channel video program distributors to acquire
content will be reallocated so that the payments they make more closely
correlate with the popularity of programming.
"As a result," Faber continued, "the fees paid to
broadcasters are likely to increase to more appropriate levels, which will
allow affiliates to share these fees with the networks in a measured manner,
while the local stations continue to benefit from this dual revenue
Sinclair said it does not expect the terms of the new
agreement to negatively impact the 2010 expense guidance provided in its Feb.
17 earnings release, which had anticipated such amount.
Michael Malone, senior content producer at B+C/Multichannel News, covers network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television. He hosts the podcasts Busted Pilot, about what’s new in television, and Series Business, a chat with the creator of a new program, and writes the column “The Watchman.” He joined B+C in 2005. His journalism has also appeared in The New York Times, The Philadelphia Inquirer, Playboy and New York magazine.
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