Sehring Named GM at KVLY-KXJB

Sehring has been named general manager at Hoak Media duopoly KVLY and KXJB in
Fargo, North Dakota. He started Thursday (May 13) and reports to Hoak COO Rich Adams.

leaves Sioux Falls, where he ran Hoak's KSFY. Hoak's Fargo stations
are NBC and CBS affiliates.

"When Chris joined our company in November of last year, we
naturally had high expectations; it was a pleasant surprise to watch Chris
exceed them in Sioux Falls," said Hoak President/CEO Eric Van den Branden.
"Chris is a great leader and I am confident of his abilities to take our
Fargo stations to new levels of accomplishment."

KVLY and Forum Communications' WDAY battle for supremacy in DMA No. 121

Sehring's previous GM jobs include WKRC Cincinnati and
KOIN Portland (Ore.).

Hoak owns, operates, or programs 23 television stations
Colorado, Nebraska, South Dakota, North Dakota, Louisiana and Florida.

Michael Malone

Michael Malone is content director at B+C and Multichannel News. He joined B+C in 2005 and has covered network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television, including writing the "Local News Close-Up" market profiles. He also hosted the podcasts "Busted Pilot" and "Series Business." His journalism has also appeared in The New York Times, The L.A. Times, The Boston Globe and New York magazine.