NBCU Names Scheiner Senior VP News Ad Sales

By ( Broadcasting & Cable ) published

Ann Scheiner has been promoted to senior VP, news advertising sales at NBCUniversal.

Scheiner, who had led the news group’s relationships with media buying groups Publicis, OMG and Horizon, will report to Mark Miller, head of sales for the news group, working alongside Tom Stevens and Lou Tosto overseeing the news ad sales teams

The 22-year NBCU veteran also was responsible for the sales effort that led to the Citi Concert Series on Today. She also was on the team that launched MSNBC.

“Over the years she has shown herself to be a proven leader, valuable teammate and dedicated sales professional,” Miller said in an internal memo.

Jon Lafayette
Jon Lafayette

Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.