LIN Forecasts Revenue Up 23% In Q1

By Michael Malone
( Broadcasting & Cable )
published

LIN TV's preliminary financial results for the first quarter call for $91.8 million in revenue, a 23% increase over the same quarter last year. LIN sees core local and national ad revenue, excluding political advertising, up 17% in the quarter. Automotive is forecasted to be up 54%, and digital revenues to climb 47%.

LIN's first quarter ended March 31; its official earnings report will be released April 22.

LIN President/CEO Vincent Sadusky was encouraged by the early pacings. "We are pleased to see signs of an economic recovery," he said. "The preliminary first quarter results show positive momentum and pacing for the second quarter of 2010 is currently greater than 20% ahead of where we were last year at this time."

Michael Malone
Michael Malone

Michael Malone, senior content producer at B+C/Multichannel News, covers network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television. He hosts the podcasts Busted Pilot, about what’s new in television, and Series Business, a chat with the creator of a new program, and writes the column “The Watchman.” He joined B+C in 2005. His journalism has also appeared in The New York Times, The Philadelphia Inquirer, Playboy and New York magazine.