KGMB ND Archer Shifts to SmithGeiger
By Michael Malone published
KGMB Honolulu News Director Chris Archer has joined the
media consulting firm SmithGeiger as a strategic consultant.
Archer led the mergerof three Honolulu stations' news operations last summer, when a shared
services agreement was ironed out between MCG Capital Corporation's CBS outlet
KGMB and Raycom's KHNL-KFVE duopoly, which is affiliated with NBC and
MyNetworkTV.
A San Francisco native and Cal grad, Archer spent
nearly a decade at KRON San Francisco as the station shifted from an NBC
affiliate to a MyNetworkTV outlet with lots of local programming.
Archer is the second news director SmithGeiger has hired
this month. Former KCTV Kansas City newsroom boss TracyBrogden Miller came on board as a senior consultant April 7. Archer will be
based in Los Angeles.
Michael Malone, senior content producer at B+C/Multichannel News, covers network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television. He hosts the podcasts Busted Pilot, about what’s new in television, and Series Business, a chat with the creator of a new program, and writes the column “The Watchman.” He joined B+C in 2005. His journalism has also appeared in The New York Times, The Philadelphia Inquirer, Playboy and New York magazine.
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