Kantar Media named Manish Bhatia as CEO of its North American business.
Bhatia was previously chief revenue officer of comScore. In his new post, he will oversee Kantar’s U.S advertising intelligence services including TGI, SRDS and Kantar CMAG. Bhatia is also responsible for growing Kantar Media’s digital businesses.
“We are very excited to have Manish join us at such an important stage in the development of Kantar Media, as we seek to provide more holistic solutions for clients making the transition from traditional to digital,” said Andy Brown, global CEO and chairman of Kantar Media.
Bhatia will join the global board of Kantar Media and work with other Kantar assets in the U.S., including Kantar Millward Brown, Kantar TNS, and Kantar Worldpanel and Shopcom.
“I see this as an opportunity to use my experience across both digital and traditional media and to expand the North American business in line with the rest of Kantar Media’s successful global portfolio,” said Bhatia.
Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.
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