Gray Revenue Up 27% in Second Quarter

Gray Television reported second quarter revenue of $107.2 million, up 27% from the same quarter a year before. Six acquisitions aggregating 17 television stations accounted for approximately $8.9 million of total revenue in the second quarter. Political advertising and retransmission consent revenue increased in the quarter. 

Gray’s local advertising revenue increased 11% to $56.7 million, while national advertising revenue decreased 2% to $14.8 million.

Internet advertising revenue went up 15% and political advertising increased 1,047% to $8.6 million. 

Adding in results from Gray’s acquired stations to the 2013 second quarter, which Gray calls a Combined Historical Basis, Gray revenue went up 16% in the 2014 second quarter.

Atlanta-based Gray forecasts third quarter local advertising revenue to be up approximately 27% to 30%. National revenue is expected to climb 17%-25%.

Michael Malone

Michael Malone is content director at B+C and Multichannel News. He joined B+C in 2005 and has covered network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television, including writing the "Local News Close-Up" market profiles. He also hosted the podcasts "Busted Pilot" and "Series Business." His journalism has also appeared in The New York Times, The L.A. Times, The Boston Globe and New York magazine.