Upfronts

Latest about Upfronts

Donna Speciale at TelevisaUnivision upfront presentation
TelevisaUnivision Says It Gained Share In Upfront Market

By Jon Lafayette Published

Volume up mid-single digits in an otherwise down market

Advertising
Mark Marshall at NBCUniversal upfront
NBCUniversal Finishes Upfront With Big Events Making Up for Weak Market

By Jon Lafayette Published

Paris Olympics generate $100 million in sales from new advertisers

Advertising
Writers Guild of America members and supporters picket outside Disney’s May 16 upfront presentation at New York’s Jacob K. Javits Convention Center.
Despite Writers’ Strike, Upfront Show Goes On

By Michael Malone Published

Scripted programming takes a backseat amid pickets

Programming
The Spencer Sisters on The CW
The CW Schedule Features Loads of New Shows

By Michael Malone Published

‘61st Street’, ‘FBoy Island’, ‘Run the Burbs’ join veteran shows

Programming
Jeremi Gorman during Netflix's upfront presentation
Upfronts: Netflix Says It Has Nearly 5 Million Users on Ad Tier

By Jon Lafayette Published

Netflix introduces presenting sponsorships and packages of its Top 10 shows

Currency
HBO chairman and CEO Casey Bloys on stage at the Warner Bros. Discovery upfront.
Warner Bros. Discovery Talks Up Max Launch at Upfront Presentation

By Michael Malone Published

CNN CEO Licht promises new look for CNN

Programming
AEW: Dynamite
TNT To Launch New AEW Wrestling Series; TBS to Resurrect ‘The Joe Schmo Show’

By R. Thomas Umstead Published

TNT’s ‘AEW Collision’ to air Saturdays beginning June 17

Programming
Pat McAfee At Disney Upfront
Upfronts: ‘The Pat McAfee Show’ Moves to ESPN But Stays on YouTube

By Jon Lafayette Published

Former punter will continue as analyst on ESPN's ‘College GameDay’

Currency
Rita Ferro at Disney upfront
Disney Upfront Presentation Features Scripted Stuff Near the End

By Michael Malone Published

Rita Ferro, Peyton Manning, David Muir, Ryan Seacrest talk up ABC, Hulu, FX, ESPN, other Disney properties

Programming
Mark McKee of FreeWheel
Three Misconceptions Holding Programmatic Back at This Year’s Upfronts

By Mark McKee Published

Still hurdles to overcome in making the technology work for TV

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