Latest about BC Guest Blog
Stopping Newspapers From Going the Way of the Dinosaurs (B+C Guest Blog)
Allowing broadcast cross-ownership could give flagging news orgs a boost
Why TV Tentpole Ad Buys Are Worth It (B+C Guest Blog)
Social media, clever creative can help ad buys during big events to build buzz
How Linear TV’s Death is Giving Advertisers New Life (B+C Guest Blog)
Yes, linear TV is dying, but the cable coterie was right: a la carte doesn’t work for consumers. As the industry sorts it out, how will advertisers win?
Putting an End to Sports Streaming Frustrations (B+C Guest Blog)
Tech advances take aim at growing pains greeting a new era of sports TV
Four Ways FAST Workflow Convergence Is Redefining OTA Distribution in the NextGen TV Era (B+C Guest Blog)
Cloud-based operations offer many efficiencies for broadcasters
Why Generative AI Poses Challenges for Content Creators
Prompt engineering efforts should keep context, empathy in mind
Writers’ Strike Should Teach Streamers a Valuation Lesson (Guest Blog)
Data is becoming more crucial in television’s evolving economy
Why Standard General’s Proposed Tegna Merger Hurts Our Democracy (Guest Blog)
Hedge funds’ bottom-line mindset leads to less-robust local news operations, Common Cause VP says
