Latest Political Advertising
Congressional Candidates Are Big Buyers of Connected TV Ads
Streamers go local to garner political ad dollars
Viewers Say They Can Be Swayed by Political Ads
LoopMe survey warns repetitive ads can create negative sentiment
LoopMe Starts Political Ad Unit Lead by Robin Porter
Exec was previously with Comcast
Candidates Should Pursue Younger Voters Across Screens, Samba TV Study Finds
54% of millennials get their news from a streaming platform
Katz Media Group Nominates Its Political Team for Promotions
Trevor Heaton, Jared Salles, Brad Phillips get new titles
Political Advertising Goes Streaming (Wolk)
Why 2022 is really a test run for political campaigns to understand how they can make extensive use of streaming to reach a more targeted audience
Viewers Are Paying Attention to Political Advertising: TVision
Independent voters are particularly engaged, study finds.
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