measurement Latest about measurement Dauman: Measurement is Key By Mike Farrell published 8 December 14 Technology OnDemand: VOD Changes Primetime Economics By Mike Farrell published 9 June 15 Business Rentrak Granted Set-Top Patent By Mike Farrell published 20 October 14 Content GSN Taps Rentrak For TV, VOD Measurement By Jeff Baumgartner published 16 March 15 Technology ‘Super Users’ More Engaged Than TV, Digital-Only Viewers By Jon Lafayette published 12 November 15 Technology Viacom Slams Nielsen Over Digital Measurement By Mike Farrell published 17 November 14 Viewpoint comScore Boots Up Multi-Platform Video Measurement By Jeff Baumgartner published 20 January 15 Technology 1 2 3 4 5 6 7 8 9 Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1B+C Hall of Fame Honors the Class of 20252B+C Hall of Fame Announces Its Class of 2025 3DirecTV Acquires Dish, Unifying Struggling Satellite Business 4Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?5Freeze Frame: B+C Hall of Fame 2024