Iris.TV
Latest about Iris.TV

GroupM To Work with Iris.TV To Target CTV and Online Video Ads
By Jon Lafayette published
Contextual and brand suitability data will be used in programmatic deals on the Magnite Streaming and DV Plus platforms

IAS Launches CTV Quality Measurement With Iris.TV
By Jon Lafayette published
Total Media Quality measures brand safety and suitability

Future Today Enables Contextual Ad Targeting In Deal With Iris TV
By Jon Lafayette published
Advertisers can reach audiences on channels including Fawesome, HappyKIds, iFood.tv

SpringServe Using Iris.TV Data To Forecast CTV Ad Audiences
By Jon Lafayette published
Publishers and advertisers can transact at the video level

Pixability Working With Iris.TV To Extend Brand Suitability Across Connected TV
By Jon Lafayette published
Deal supports contextual ad experiences

LiveRamp, Iris.TV, SpringServe Team Up on Cross-Screen Delivery
By Jon Lafayette published
Univision, Plex sign up for extra addressability

Iris.TV Teams With EIDR To Identify and Monetize Content
By Jon Lafayette published
Agreement provides more transparency for content owners and advertisers

GroupM’s Finecast To Use Iris.TV’s Contextual Targeting
By Jon Lafayette published
Finecast, GroupM’s addressable TV company, is making Iris.TVs’ contextual targeting and brand safety tools directly available to Finecast’s local market clients.
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