Latest about Innovid
Inscape Using Weighted Panel To Calibrate Viewing Data
National Representative Panel aims to align ACR data with U.S. Census
Innovid Adds Linear Ad Occurrence Data From Kinetiq to Innovid XP Platform
Combination creates scalable measurement of real time converged TV airings
Advertisers Spending More on CTV But Unified View Remains Elusive: Innovid
Study finds data owners, inconsistent measurement, walled gardens are challenges
Verizon Using Innovid's New Tools To Optimize Ad Creative on CTV
Real time feedback improves efficiency and performance
The Trade Desk Adds Innovid Measurement in U.K., Germany
Advertisers get incremental reach measurement for CTV campaigns
Fox Using Innovid To Measure Cross-Platform Viewership
Deal an expansion of previous work with Tubi
CTV Accounts for Most CPG Digital Video Ad Impressions: Innovid
Majority of advertisers include QR code or interactive content in commercials
