Latest GroupM
GroupM Expands Access to Fusion Retail Media Data to More Clients
Retail media expected to generate $125.7 billion in spending in 2023
State of the Advanced Ad World According to GroupM’s Mike Fisher
Agency exec shared wide-ranging chat with Jon Lafayette at Future's Advanced Advertising Summit in L.A. on June 21
GroupM Sees U.S. TV Ad Revenues Falling 2.4% in 2023
A continuing writers strike would favor media outlets with sports rights
GroupM Unit Finds Addressable Ads Generate More Impact and Emotion
Addressable advertising impacts how consumers feel, study concludes
GroupM Pledges 5% of Spending Will Go To Minority-Owned Media
Media agency steps up inclusion initiative
Sunwise Media To Create Series On OWN Backed By GroupM Clients Including Domino's
'Rebuilding Black Wall Street: Greenwood’ to premiere this fall
Robert Wheeler Named CMO, North American For GroupM
Exec has been with WarnerMedia, Xandr
Renamed GroupM Motion Entertainment Aims To Fund Programming, Branded Content
Motion Content unit will work with agency content teams
