Latest CTV
YouTube to MVPDs: Thanks for the Lift
By Stewart Schley published
Pay TV integrations have helped the powerful video service thrive in the living room
The CW Orders New Dramas ‘Wild Cards’ and ‘Sight Unseen’
By Michael Malone published
Both dramas feature main characters in law enforcement and represent partnerships with Canadian networks
Ad-Supported Apps Draw 66% of Connected TV Viewing: TVision Report
By Jon Lafayette published
Attention drops as more viewers turn to ad-supported streaming
Solving Connected TV Viewers’ Content Choice Conundrum (B+C Guest Blog)
By Ron Gutman published
Why streamers are in fierce competition for content discovery across the CTV ecosystem
CTV Grows To 51% Of Global Video Ad Impressions: Innovid
By Jon Lafayette published
Interactive ads lift engagement
Freevee's 'Jury Duty' Ranks Highest In TVision's CTV Show Rankings
By Jon Lafayette published
Netflix’s 'Murder Mystery 2' is top movie
MediaRadar Using PlayOn Video Capture to Measure Streaming Ads
By Jon Lafayette published
Deal opens PlayOn platform to commercial applications
Oracle’s Audiences Available for Connected TV Targeting Through OpenX
By Jon Lafayette published
Supply-side targeting makes more inventory available to buyers
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