Veronica Mars, Meet Patty Hearst

Patty Hearst has gone missing again.

The heiress most famous for being kidnapped by, then joining, the Symbionese Liberation Army in the early 1970's, will make an appearance on Veronica Mars on The CW. Not to be confused with Veronica Mars on UPN.

The Nov. 21 airing will feature Hearst as the granddaughter of fictional Hearst College's founder. She turns up missing the night before a board vote on the school's future.

Hearst's TV credits include Frasier and Boston Common.

John Eggerton

Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.