ION Media Networks launched digital channels qubo, ION Life and The Worship Network on Verizon Communications’ FiOS TV video service in Boston.
The launch follows a similar one in New York and New Jersey. FiOS will carry not only the flagship ION Television network -- which airs a lineup of vintage programming, such as Baywatch -- but also ION’s 24-hour digital channels.
qubo is a children’s channel, ION Life focuses on “active living and personal growth” and The Worship Network airs “inspirational programming.”
“The launch of our diginets clearly demonstrates Verizon’s commitment to its FiOS TV subscribers,” ION network-distribution president Steve Friedman said. “It also reinforces the value of special-interest programming on television.”
Michael Malone, senior content producer at B+C/Multichannel News, covers network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television. He hosts the podcasts Busted Pilot, about what’s new in television, and Series Business, a chat with the creator of a new program, and writes the column “The Watchman.” He joined B+C in 2005. His journalism has also appeared in The New York Times, The Philadelphia Inquirer, Playboy and New York magazine.
The smarter way to stay on top of broadcasting and cable industry. Sign up below.
Thank you for signing up to Broadcasting & Cable. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.