"The Blake Show" blew up big for TNT last night as the network scored its best ever Nielsen marks with its coverage of NBA All-Star Saturday Night.
The event, presented by State Farm and featuring Los Angeles Clippers high-flying rookie sensation Blake Griffin winning the Sprite Slam Dunk Contest,
averaged a 4.4 U.S. national rating, 5.1 million households and 8.1
million viewers, according to Nielsen Fast Nationals data. Those Feb. 19
telecast numbers marked TNT's best-ever during its 26 years covering
the event, topping 2009 by 13% in ratings (3.9 national), 14% in households (4.47 million) and 23% in viewers (6.55 million).
The 2011 NBA All-Star Saturday Night -- which also saw Team Atlanta win the Haier Shooting Stars contest,
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Stephen Curry of Golden State Warriors taking the Taco Bell Skills
Challenge, and the Miami Heat's James Jones connecting on the Foot
Locker Three-Point Shootout -- now ranks as the most-watched NBA
telecast on cable during the 2010-11 season to-date, surpassing the Oct.
26, 2010 season-opening game between the Boston Celtics and the Miami
Heat, the first contest featuring the South Beach Three of LeBron James,
Dwayne Wade and Chris Bosh. That telecast scored a 4.6 U.S. household
rating, 5.34 milion households and 7.43 million viewers.
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