TBS’s exclusive presentation of the National League Championship Series has posted significant gains over the last time it televised the senior circuit's championship matchup.
Through three games, TBS has averaged a 3.1 U.S. household rating and 4.7 million watchers with its NLCS presentation of the St. Louis Cardinals and Los Angeles Dodgers, according to Nielsen data. That's up 35% and 34%, respectively, from the comparable number of games in the 2011 NLCS between the Cardinals and Milwaukee Brewers.
Monday night's NLCS Game 3 telecast averaged 4.8 million total viewers and a 3.1 rating, up 12% and 11% over the 4.3 million viewers and a 2.8 rating for Game 3 of the 2011 NLCS. The Oct. 14 telecast peaked with a 3.8 household rating from 10:15-10:30 p.m.
For the full story go to Multichannel.com.
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