Signaling that tough times have come to the cable networks business, Scripps Networks Interactive is offering some of its employees voluntary buyouts as a way to cut costs.
In a memo to staff sent last week Scripps Networks CEO Ken Lowe cited a tough ad market, declining ratings, industry consolidation and greater competition as reasons for tightening belts.
“As a result, even companies out performing their peers as we are, have to change to reflect the evolving landscape,” Lowe said in the email, which was obtained by the Knoxville News Sentinel.
The cost cutting will probably go beyond the voluntary layoffs. “Each department will address its specific budget targets as they see fit. However, it is likely that this effort to bring costs in line with revenue will include the elimination of activities, projects and positions. We plan to announce any project and/or job eliminations resulting from this budget process by the end of the year,” Lowe said.
Company veterans say it is the first time in memory Scripps has had reductions across the board.
The voluntary buyouts are being offered to employees in the U.S. 55 years and older who have been with the company for 10 years or more.
Scripps Networks—which runs HGTV, Food Network, Travel Channel, DIY Network and Cooking Channel—reported second-quarter net income of $154 million, down 4%. Revenue rose 7% to $708 million.
Analysts have been looking for the company to raise the ratings of its networks, but have been troubled by increases in programming costs.
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Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.