Primetime Ratings: NBC Wins With ‘Miss America’
NBC won the Thursday ratings race on a soft night for Nielsens, with Miss America 2020 leading the Peacock to a 0.6 in viewers 18-49, per the Nielsen overnights, and a 3 share. That topped the 0.5/3 that ABC posted.
Miss America 2020 did a 0.6 from 8 to 10 p.m. and Gwen Stefani’s You Make it Feel Like Christmas got a 0.5. Miss America previously aired on ABC.
ABC had the Disney’s Prep and Landing special at 0.6 and The Great American Baking Show: Holiday Edition at a flat 0.5 from 9 to 11.
Univision scored a 0.5/2. Ringo, La Rosa de Guadalupe and El Dragon all got 0.5s, all up a tenth of a point.
CBS and Fox both had a 0.4/2 with reruns.
The CW and Telemundo both rated a 0.2/1. CW aired I Heart Radio Jingle Ball 2019 across prime.
Telemundo had El Sultan and Decisiones at 0.2 and El Senor de los Cielos at 0.4. All three were flat.
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Michael Malone, senior content producer at B+C/Multichannel News, covers network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television. He hosts the podcasts Busted Pilot, about what’s new in television, and Series Business, a chat with the creator of a new program, and writes the column “The Watchman.” He joined B+C in 2005. His journalism has also appeared in The New York Times, The Philadelphia Inquirer, Playboy and New York magazine.