Primetime Ratings: CBS Repeats Rule Soft Night
CBS was top of the heap Thursday among broadcasters, but the heap was not all that high. CBS garnered a 0.9/4 in adults 18-49, per the Nielsen overnights, with a 4 share. ABC was runner-up at 0.8/3, Fox at 0.7/3, NBC at 0.6/2 and The CW at 0.3/1.
CBS was in repeats throughout prime, including The Big Bang Theory and Life in Pieces.
ABC had two hours of 500 Questions at 0.9, down 25% from last year’s premiere, then comedy repeats.
Fox’s Bones rated a flat 0.8 and American Grit was down 17% to 0.5.
NBC’s Strong did a 0.7, up a strong 17%, then the celeb-driven charity event Red Nose Day Special a 0.6, with 2.155 million viewers. The event raised $31.5 million for children’s charities. The inaugural event last year did a 0.8 and raised around $21 million.
The CW was in repeats.
The broadcasters were up against NHL and NBA post-season action, among other things.
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Michael Malone is content director at B+C and Multichannel News. He joined B+C in 2005 and has covered network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television, including writing the "Local News Close-Up" market profiles. He also hosted the podcasts "Busted Pilot" and "Series Business." His journalism has also appeared in The New York Times, The L.A. Times, The Boston Globe and New York magazine.