Primetime Ratings: ‘Bachelor’ Opens Strong, ‘Celebrity Apprentice’ Not So Much
With a fairly robust premiere of The Bachelor, ABC won the night with a 1.8 score in adults 18-49, per Nielsen’s overnights, and a 6 share. NBC tallied a 1.3/4, CBS a 1.2/4, Fox a 0.9/3 and The CW a 0.3/1.
The Bachelor premiered to a 2.1, off a tenth from last winter’s premiere. Special Jimmy Kimmel Live: Here For the Right Reasons did a 1.1.
On NBC, the premiere of TheCelebrity Apprentice, with Arnold Schwarzenegger hosting and Donald J. Trump in the exec producer ranks, scored a 1.3. Its season debut two years ago was a 2.0. LeBron James game show The Wall rated a 1.2.
CBS’ Kevin Can Wait was a flat 1.4 while Man With a Plan grew 9% to 1.2, before 2 Broke Girls increased 8% to 1.3. The Odd Couple was a flat 1.0 while Scorpion too was level at 1.2.
Fox’s MasterChef Celebrity Showdown posted a 0.9 across prime.
CW reran the iHeartRadio Music Festival.
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Michael Malone is content director at B+C and Multichannel News. He joined B+C in 2005 and has covered network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television, including writing the "Local News Close-Up" market profiles. He also hosted the podcasts "Busted Pilot" and "Series Business." His journalism has also appeared in The New York Times, The L.A. Times, The Boston Globe and New York magazine.