Bernie Prazenica, most recently president and general manager of WTVD Raleigh-Durham, N.C., was named president and GM of WPVI Philadelphia. Both stations are owned by the ABC Television Stations Group.
It’s a homecoming for Prazenica, who was director of sales at WPVI from 1994-2002 and was raised in Pennsylvania.
He succeeds Rebecca S. Campbell, who was promoted to the president/GM job at WABC New York.
“Bernie Prazenica has done a tremendous job on behalf of viewers in Raleigh-Durham over the past five years,” ABC station group president Walter Liss said. “We’re pleased to welcome Bernie back to WPVI-TV and look forward to his success and accomplishments once again in Philadelphia.”
Michael Malone, senior content producer at B+C/Multichannel News, covers network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television. He hosts the podcasts Busted Pilot, about what’s new in television, and Series Business, a chat with the creator of a new program, and writes the column “The Watchman.” He joined B+C in 2005. His journalism has also appeared in The New York Times, The Philadelphia Inquirer, Playboy and New York magazine.
The smarter way to stay on top of broadcasting and cable industry. Sign up below.
Thank you for signing up to Broadcasting & Cable. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.