O’Grady Named CEO of Nielsen Catalina

Nielsen said that Matt O’Grady has been named CEO of Nielsen Catalina Solutions.

O’Grady, who had been executive VP and managing director of local media, will report to the Nilesen Catalina Solutions board of directors.

Nielsen got majority ownership of NCS, a joint venture with Catalina, in 2015.

"Matt is a world-class leader," said Nielsen COO Steve Hasker. "His experience and expertise in media, advertising and performance management make him uniquely positioned to take on the CEO role and drive performance and innovation for Nielsen Catalina Solutions and its clients."

O’Grady joined Nielsen more than 15 years ago. Before Nielsen, he held posts at National Decision Systems, AT&T and the Daniel Yankelovich Group.

Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.