Nickelodeon Announces NickMom Series Pick-Up and Development Slate
Nickelodeon announced Wednesday a new series pick-up and
development slate consisting of over 50 projects for NickMom, its primetime,
ad-supported comedy block and Web site launching this fall.
The network has ordered 26 episodes of NickMom Night Out, a stand-up comedy
series scheduled for a 4Q launch in primetime on Nick Jr.
Nickelodeon's development slate includes talk shows,
stand-up, sketch comedy, hidden camera and game shows, such as a hybrid
sketch/talk show starring and executive produced by comedian and actress
Caroline Rhea. Also in development are It's
Nighttime with Annabelle Gurwitch, a talk show from author and actress Annabelle
Gurwitch; The 5th Hour, a scripted comedy show from Mad Cow Productions'
Madeleine Smithberg; The Judi & Kate
Show, a "show within a show" about two mom video bloggers; Mommy Double; game show Oblivious; My 63 Moms; and docu-series Road
Mamas.
Nickelodeon also announced sponsorship deals with Johnson
& Johnson, Target, General Mills and Reckitt Benckiser that include brand
integration and content development across NickMom's TV block and Website.
The smarter way to stay on top of broadcasting and cable industry. Sign up below