LATV Announces Primetime Lineup

Bilingual entertainment network LATV will premiere its spring lineup March 17 with a new talk show, a daily celebrity-oriented program and an interactive music-video show, among others.

“As our national reach grows, so does the scope of LATV’s programming,” LATV president Danny Crowe said. “With our new [vice president of] programming, Luca Bentivoglio, on board, we are expanding our offerings to include a wider range of what we’re known for: ground-breaking, bilingual shows.”

LATV, a digital multicast network, recently signed its 30th affiliate.

New programs include En la Zona, a 30-minute show about music, film and fashion; Classic en Concierto, a music show; Texty Videos, which features music videos and viewers’ text messages; and Verdad y Fama, a biopic program focused on entertainment and sports luminaries.

Michael Malone

Michael Malone is content director at B+C and Multichannel News. He joined B+C in 2005 and has covered network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television, including writing the "Local News Close-Up" market profiles. He also hosted the podcasts "Busted Pilot" and "Series Business." His journalism has also appeared in The New York Times, The L.A. Times, The Boston Globe and New York magazine.